BATUMI

With the nation of Georgia gaining independence from Russia, the government of Adjara (a large principality of Georgia) was keen to pursue new revenue streams, creating a ‘Las Vegas’ on the Black Sea which needed major investors from around the world. We were commissioned by the government to organise and oversee a prestigious event based at the 5 Star Sheraton hotel in Batumi to attract as many major would-be investors as possible. Cognitive of the target audience, it was very important for all materials and design produced to be as sophisticated as possible – from the paper stock to the luxury gift boxes sent to key individuals around the world. A corporate website, 30s travel style postcards, an event programme, 10 metre conference banners and numerous digital e-shots were also produced.